Embedded Search: Build vs. Buy Decision Factors
The business value of any application is largely contingent upon how easy it is to retrieve information from it. That’s why it’s so important for software companies to embed robust search functionality into the applications they bring to market. Without this functionality, the information in an application remains inaccessible—diminishing the value of the application. Software engineering teams may be tempted to build search functionality themselves for several reasons. They may assume that internal development will be less expensive than licensing another vendor’s technology. They may believe that internally developed search can be better integrated into the application and/or better tailored to its use-cases. The availability of open source code is for certain search functions may also induce these teams to go the “build” route.
Vivisimo Velocity, however, offers a highly compelling “buy” alternative to internally developed search. From a
technical perspective, Velocity offers significant advantages over search technology available under the open source
licensing model. By leveraging Velocity, software companies can also accelerate time-to-market, reduce project risk, and avoid diverting
limited developer resources to tasks outside of their core competencies.

